Your privacy matters to us. This policy explains how Mirrorly collects, uses, and safeguards your personal information.
At Mirrorly.in, we are committed to protecting your privacy. This Privacy Policy describes how we collect, use, store, and share information about you when you visit our website or interact with our services. By using Mirrorly.in, you consent to the practices described in this policy.
Mirrorly.in ("Mirrorly," "we," "our," "us") is an online content and storytelling platform based in India. This Privacy Policy applies to all visitors, readers, newsletter subscribers, and contributors who interact with our website at mirrorly.in.
This policy is compliant with the Information Technology Act, 2000 and the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011 of India.
Our core privacy promise: We do not sell, rent, or trade your personal information with third parties for their marketing purposes. Period.
We collect two types of information: information you provide directly, and information collected automatically when you use our website.
We do not collect sensitive personal data such as financial information, government IDs, biometric data, or health records through our standard website forms.
We collect information through the following channels:
We use the information we collect for the following purposes:
| Purpose | Data Used | Legal Basis |
|---|---|---|
| Operate and improve the website | Usage data, cookies | Legitimate interest |
| Respond to enquiries and pitches | Name, email, pitch content | Contractual necessity |
| Send newsletter and updates | Email address | Consent |
| Publish contributor articles | Name, bio, article content | Consent + contract |
| Analytics and performance | Usage data, device data | Legitimate interest |
| Compliance with legal obligations | As required by law | Legal obligation |
We will never use your email address to send you unsolicited promotional content from third parties. Newsletter emails are sent only to users who have explicitly opted in, and you can unsubscribe at any time.
Mirrorly does not sell your personal data. We may share your information only in the following limited circumstances:
Published contributor articles will display your name and author bio publicly on Mirrorly.in as part of your byline. By submitting an article, you consent to this.
Mirrorly uses cookies and similar tracking technologies to enhance your experience. Here's what we use:
| Cookie Type | Purpose | Duration |
|---|---|---|
| Essential Cookies | Required for the website to function (e.g., session management, security) | Session |
| Analytics Cookies | Help us understand how visitors interact with the website (Google Analytics) | Up to 2 years |
| Preference Cookies | Remember your settings such as language preference | Up to 1 year |
| Marketing Cookies | Used by advertising partners to display relevant ads | Varies |
You can control cookies through your browser settings. Note that disabling certain cookies may affect the functionality of the website. To opt out of Google Analytics, you can install the Google Analytics Opt-out Browser Add-on.
We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected:
We implement industry-standard security measures to protect your personal information from unauthorised access, alteration, disclosure, or destruction. These include:
Important: While we take reasonable steps to protect your data, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security of your information. In the event of a data breach, we will notify affected users as required by applicable law.
As a user of Mirrorly.in, you have the following rights with respect to your personal data:
To exercise any of these rights, please contact us at privacy@mirrorly.in. We will respond within 30 days of receiving your request.
Mirrorly.in is not directed at children under the age of 13. We do not knowingly collect personal information from children under 13 years of age.
If you are a parent or guardian and believe that your child has provided us with personal information, please contact us at privacy@mirrorly.in and we will promptly delete such information.
Mirrorly is based in India and primarily processes your data within India. However, some of our third-party service providers (such as Google Analytics and email delivery services) may process data outside India.
Where data is transferred internationally, we ensure appropriate safeguards are in place — including contractual protections — to protect your personal data in accordance with applicable Indian law and industry standards.
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we make material changes, we will:
Your continued use of Mirrorly.in after any changes constitutes your acceptance of the revised Privacy Policy. We encourage you to review this page periodically.
If you have questions, concerns, or requests related to your privacy or this policy, please contact our designated Privacy Officer:
| Channel | Details |
|---|---|
| Privacy Email | privacy@mirrorly.in |
| General Contact | mirrorly.in/contact |
| Response Time | Within 30 days of receipt |
| Jurisdiction | Uttar Pradesh, India |
As required under the Information Technology Act, 2000, you may also raise a grievance through our contact page. We will acknowledge receipt within 3 business days and resolve it within 30 days.